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How to make cut flowers last longer

Illustration of a vase of fresh cut seasonal flowers
Illustrative image. Subora does not photograph individual subscription contents.

A flower subscription is far better value when the blooms last. Most of the difference comes down to clean water, a fresh cut and keeping flowers away from heat and ripening fruit.

These steps are general florist practice. Subora does not assess bouquet quality, so use this as care guidance for whatever arrives.

Prepare the stems and vase

Start with a clean vase, since bacteria are the main cause of early wilting. Recut each stem by one to two centimetres at a 45 degree angle, which increases the surface area for taking up water and stops stems sitting flat on the base.

Remove any leaves that would sit below the waterline. Submerged foliage rots quickly, fouls the water and shortens vase life.

Water, food and placement

Use the sachet of flower food if provided. It typically combines a little sugar to feed the blooms, an acidifier to help water uptake and a mild biocide to slow bacteria. Change the water every two to three days and recut the stems each time.

Keep the vase out of direct sunlight and away from radiators. Importantly, keep flowers away from the fruit bowl, because ripening fruit releases ethylene gas that makes many flowers age faster.

Vase life varies by flower

Different flowers last different lengths of time. Chrysanthemums and alstroemeria are among the longest lasting, often around two weeks, while roses typically last about a week with good care.

Some flowers keep changing in the vase. Tulips continue to grow and bend toward the light, and many flowers open from bud, so a fresh bouquet often looks at its best a day or two after arrival.

Seasonal UK flowers at a glance

Choosing seasonal blooms often means fresher, longer-lasting flowers. In spring, look for tulips, daffodils and ranunculus. In summer, peonies, sweet peas and roses are at their best.

Autumn brings dahlias and chrysanthemums, while winter arrangements often rely on anemones, ranunculus and foliage. Seasonal choices can also reduce the cost and footprint of imported stems.

Frequently asked questions

How often should I change flower water?

Every two to three days. Change the water, rinse the vase, recut the stems and top up the flower food to keep blooms fresh for longer.

Why do my flowers wilt so quickly?

Common causes are dirty water, stems sitting in submerged leaves, heat or sunlight, and nearby ripening fruit, which releases ethylene gas.

Should flowers be kept in the fridge?

It is not necessary, but a cool room helps. Avoid placing them near heat sources, direct sun or the fruit bowl.

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